- Digital or online learning is the fastest-growing trend in higher education because it provides increased access for students and increased enrolment and revenue for universities.
- Students studying digitally do as well or better academically and graduate at a higher rate than students studying face to face.
- Revenue from digital learners is many universities’ most profitable source of income as little cost is incurred in serving the online student. Income from on-campus students is lower than their cost.
- Online students rarely ever drop out. Unlike on-campus students, they take one module at a time and often don’t move lockstep from one to the next. As working adults with job and family obligations, they step in and out but remain enroled and graduate at a much higher rate than on-campus students.